Ummm. Tell me again why I want to use social media to market my brand?

What’s this?

“Nielsen recently released a new report that officially documents what many of us already know, just never substantiated through data. According to a study published at the end of January 2010, Nielsen observed the online social activity of consumers around the world and discovered an 82% increase in time spent on social networking sites in December 2009. On average, users spent more than five and a half hours on popular networks such as Facebook and Twitter in December 2009. In December 2008, users clocked just over three hours on social networking sites.” Source: Time Spent on Social Networks up 82% Around the World

Uh oh! If I leverage social media outposts to expand my brand into social media I may actually generate some leads…

Related posts:

1. What the hell is social media? Please forgive me, but it’s not my title! The content...
2. While you were sleeping 2/23/2010 Image via Wikipedia Short and sweet today… “Nielsen knows...
3. Some straightforward thoughts on social media… …from Wisconsin social media guru [no, that's not an oxymoron!]...
4. Sharing… Image via CrunchBase Sharing is a foundational part of...
5. Get Famous Using Twitter to Market Your Company & Yourself “Twitter is a social networking and micro-blogging service that can...

Tagged as: Facebook, Hour, Nielsen, Nielsen Online, Online Communities, Social network, Social network service, Twitter