Social media is not the end-all, be-all of your business. It’s not the magic bullet that will allow you to take a struggling business to the height of success simply by claiming your Twitter account. But what social media can do is make you a better company by allowing you to listen, react and build faster and more efficiently than ever before. Below you’ll find 18 quick reasons that your SMB may want to get involved in social media. These are the benefits you can achieve faster in social media than most other mediums.
Is this a complete list? Not by a long shot. But perhaps it will demonstrate the power of these channels and why social media is far more than simply “playing on your computer.”
Follow the ‘via’ link if you’d like to read the 18 reasons. My favorite?
16. Create a resource depositary: Every time someone tweets an article that I find extraordinarily useful, I save it. It goes into a document and gets filed there for future use. The next time I’m looking for a tutorial, some inspiration or a guide, I pull it out and give it another look. Or I share it with someone who I think could benefit from it. This resource depositary, again, lets me work faster and better.
Comment or ‘connect’ to discuss how this applies to you and your organization if you have trouble with the implementation…



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