5 Easy Steps to Finding the Right Keywords for Your Blog in 2012

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Amanda DiSilvestro has some good thoughts on blogging and keywords today…

Whether you’re starting a small business blog or simply looking to improve your search engine optimization (SEO) efforts, think keywords. Actually, think specific keywords. Many bloggers don’t realize that finding the right keywords is the key to getting on the top of that search engine page. If you are hoping that when people search for the word “clothing” they are going to see your website at the top of Google, think again. When you type in “clothing” to Google, 1,970,000,000 results pop up. In other words, even if you’re trying your hardest, you’re not going to make it to page one unless you have a few years to spare.

When thinking about search engine optimization, your time is best spent coming up with the right keywords to target. This may seem easy at first, but there are actually quite a few steps a blog should take before putting all of their resources into one keyword.

Finding the Right Keywords for Your Blog

Keyword research has typically been utilized by large corporations and business websites, but bloggers can also get in on the action. Google does not say that only businesses are allowed to be on the top of search engine pages, so it’s important your blog makes an effort for the top spot. Consider a few of the steps needed to help you understand keyword research…

Source: 5 Easy Steps to Finding the Right Keywords for Your Blog in 2012

Go to the source if you want the rest of Amanda’s perspective. Me? I’ve been thinking a lot about blogging, keywords and ‘begin with the end in mind’ and applying it to the ‘e1evation workflow’. I’m thinking about the benefits of strategically aligning the customers brand with Google Alerts, Google Reader, Blogging and social media for a complete end to end process. I’m looking at tools like Clusty/Yippy! to develop taxonomies around brands for blogging. KBuckets may be in there, too! I think I’m on to something, but I’m not sure what! Stay tuned…

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