Archive | Tactics RSS feed for this section

How To “Eat” Information

Information overload or ‘filter failure’?

Leave a comment Continue Reading →

How to easily include images in your posts…

http://youtu.be/w5DJPH_lFWA

I coach a lot of people on how to use WordPress effectively for ‘thought leadership’ marketing. One of the most important things to include in every post is a relevant picture. Why? HubSpot says: If you’ve ever read a book with a child, you probably know they find pictures more interesting than words; but are [...]

1 Comment Continue Reading →

My Top 3 Twitter Tools

http://youtu.be/3R1M5GuXAlQ

Here are my favorite Twitter tools at the moment…

Leave a comment Continue Reading →
twitter logo map 09

The importance of an editorial focus and calendar for your blog

An editorial focus and calendar that reinforces it may be the single most important thing you can do if you want to blog for thought leadership. In his ground breaking book ‘Brand Stand’, Craig Badings writes… The more research you do on the topic [on which you choose to focus] the more you will understand [...]

2 Comments Continue Reading →

Twitter trends this week @e1evation

http://www.youtube.com/watch?v=ALbH63Ali9U”

I’ve hit the Twitter wall! Apparently my ‘twitter ho‘ strategy of follow everyone is tragically flawed…

Optimized with InboundWriter
3 Comments Continue Reading →
Enhanced by Zemanta

Tools for content management; Quotelove

On Tuesday, I usually focus on tools for content management and marketing for thought leadership. I had just prepared a post on Google Reader tips and tricks when my good friends at Zemanta shared a little tool from their labs they call Quotelove. Quotelove is a nifty tool for curation that allows me to highlight [...]

Optimized with InboundWriter
2 Comments Continue Reading →
Enhanced by Zemanta

Tips for Thursday on 1/26/2012

The power of signatures in email and tools for taking notes…

Leave a comment Continue Reading →

I love Speed Dial 2 for Chrome!

View the story “I love Speed Dial 2!” on Storify

Leave a comment Continue Reading →
Cover of "Getting Things Done: The Art of...

Getting Things Done [GTD] and content marketing

http://www.youtube.com/watch?v=J-0UlkmVB0M&feature=youtu.be

I maintain that ‘how do I add content marketing to my plate and still get home for supper?’ is one of the most pressing issues in social media today. The pundits all say that this is the year for curation and content marketing but not a lot of experts are giving direction to thought leaders [...]

11 Comments Continue Reading →

Tools for Tuesday; Evernote [updated]

Here’s another ’5 Minute University’ session. This time on one of my favorite tools, Evernote… Here’s a bonus riff that I just added! Here’s an outline of the topics… 1 Why Evernote? 1.1 Google Notebook replacement 1.2 Addresses the ‘collection bucket’ issue 1.3 Key features 1.3.1 Capture anything 1.3.2 Access anywhere 1.3.3 Find things fast [...]

10 Comments Continue Reading →