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Big Talk. Small Acts.

By Todd Lohenry + on September 22, 2010 in Social Media, Thoughts

Cover of Paranormal Activity If you’re going to do anything in Marketing, is it more important to focus on “how many?” people you put your message in front of or “who?” you put your message in front of? You can see this as the classic “quantity over quality” debate or you can look at it [...]

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We Only Trust Experts If They Agree With Us

By Todd Lohenry + on September 20, 2010 in Just in case, Social Media, Thoughts

We think we trust experts. But a new study finds that what really influences our opinions, more than listening to any expert, is our own beliefs. Researchers told study subjects about a scientific expert who accepted climate change as real. Subjects who thought that commerce can be environmentally damaging were ready to accept the [...]

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The Future of Social Media in Journalism

By Todd Lohenry + on September 20, 2010 in Just in case, Social Media, Thoughts

Image by fredcavazza via Flickr The future of social media in journalism will see the death of “social media.” That is, all media as we know it today will become social, and feature a social component to one extent or another. After all, much of the web experience, particularly in the way we consume content, [...]

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‘The new unemployables’: Workers over 50

By Todd Lohenry + on September 20, 2010 in Just in case, Social Media, Thoughts

Image by Getty Images via @daylife Since the economic collapse, there are not enough jobs being created for the population as a whole, much less for those in the twilight of their careers. Of the 14.9 million unemployed, more than 2.2 million are 55 or older. Nearly half of them have been unemployed six months [...]

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Want a Raise? Find Out What Your Job is Worth

By Todd Lohenry + on September 20, 2010 in Just in case, Social Media, Thoughts

As a blogger, I get paid in bags of stale Tootsie Rolls. Is that good? I have no idea. Actually, I am getting a better idea of what my job is worth now that I have checked out some salary comparison sites. Specifically, I I’ve found out that there are places you can blog where [...]

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