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I’m grateful for my social media certification class at Northeast Wisconsin Technical College for a couple of different reasons: I meet a lot of cool people [some of them become cool clients] It forces me to stay on top of trends in all the social media categories like the new timeline view for Facebook pages The dirty [...]

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Never Fall In Love With The Medium

By Todd Lohenry + on February 21, 2012 in Social Media, Tools, Trends

http://youtu.be/UzGbEY3KiD8

Chris Brogan cut through all the Pinterest crap with a great reminder this morning. He said… It’s Never the Medium. It’s the People We seek to connect with people. We want to reach them for whatever our goal might be. It’s our effort to connect with them in a meaningful way that benefits our mutual [...]

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This week in Facebook @e1evation

By Todd Lohenry + on February 14, 2012 in Facebook, Social Media, Trends

Facebook. Love it? Hate it? Trends indicate it’s still an important part of a balanced social media diet. I must admit, however, that Facebook has lost some of its luster for me. Sometimes even I get tired of managing social media and the addition of Google+ to the mix has me a little weary… In [...]

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Twitter trends this week @e1evation

By Todd Lohenry + on February 9, 2012 in Content Management, Content Marketing, Facebook, Social Media, Tactics, TODDx Talks, Trends, Twitter

http://www.youtube.com/watch?v=ALbH63Ali9U”

I’ve hit the Twitter wall! Apparently my ‘twitter ho‘ strategy of follow everyone is tragically flawed…

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Content marketing and Search Engine Optimization [SEO] trends in my world

By Todd Lohenry + on February 4, 2012 in Content Marketing, Search Engine Optimization [SEO], Tools, Trends

Content marketing — posting relevant content to this blog — is the way I have done Search Engine Optimization [SEO] in the past. Thanks to my Search Engine Optimization [SEO] bff Ronnie Binser of Video Leads Online, I’m now focusing on doing Search Engine Optimization [SEO] ‘on purpose’ instead of by accident…

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Google trends for 2/1/2012

By Todd Lohenry + on February 1, 2012 in Content Management, Content Marketing, Google, Google+, Social Media, TODDx Talks, Trends

http://www.youtube.com/watch?v=MiYSklcTk6w”

Google, Gmail, Google Reader, and now Google+ are all a vital part of a content management and marketing for thought leadership system. I use Gmail and Google Reader for content management and Google+ for content marketing. Gmail, and it’s business version Google Apps for Business, are critical for managing what I call ‘just in time’ [...]

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