Think different! “Why are we trying to measure social media like a traditional channel? Social media touches every facet of business and it should be viewed more as an extension of good business ethics. Which, if done properly, will harvest sales down the line. Co-Chairman Alex Bogusky of Crispin Porter & Bogusky puts it best [...]
Think social media ROI = zero?
Posted on November 23, 2009 by Todd Lohenry in Social Media, Thoughts
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