Tag Archives: Blog

Make the switch to Posterous [+ WordPress]

A couple of weeks ago, the brilliant guys at Posterous started an even more brilliant marketing campaign to tout the efficacy of their Posterous platform against other blogging tools. They culminated their campaign with a post on the ‘Top 5 reasons to switch from WordPress to Posterous’ by saying… “We’d be crazy to declare war [...]

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Blogging is the answer. Now, what is the question?

My business website is one of the most visited sites in Wisconsin, outranking websites with much bigger brands, more popular products, and bigger marketing staffs. How do I do it all by myself? The short answer is that I blog. The longer answer is that I have a documented workflow that anyone can use to [...]

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Using Google Reader For SEO

One of the recent services launched by Google is the Google Reader, which is available at reader.google.com. The Google Reader will allow Internet users to search for relevant RSS feeds and manage them too. As a result, Internet users will be able to benefit from the updated information and current news articles or snippets on [...]

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Posterous = $$$

This entry is part 5 of 5 in the series Thought leadership tools

Image via Wikipedia James Dunworth says… “Over the years I have spent hours working on tweaks to my websites that have lead to zero or imperceptible improvement in rankings and earnings. On other hand, I have also made changes which took just a few minutes of my time – and lead to huge changes in [...]

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Posterous is the key

This entry is part 2 of 5 in the series Thought leadership tools

The folks at Posterous describe it this way… Here’s how Posterous fits into MY thought leadership workflow… Posterous is the key to ‘dead simple’ internet publishing and is an important part of the ‘consumption to production’ continuum. I’ll be outlining it in more details as the series goes on…

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Why no one is reading your blog…

You want to throw a party and have lots of people show up. You want to have a successful blog but you want people to read it. It’s a trick So here’s the trick (and it really is a mental trick).  You have to write a blog post like someone is reading it…even if no [...]

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“What the hell am I supposed to write about?”

Image via Wikipedia I’m a huge fan of blogging for small businesses — after all, it has worked so well for me! This question invariably comes up sooner or later… “What the hell am I supposed to write about, I own a {insert your small business here}? Really, who cares about your flower shop, bike [...]

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How often should I post?

Image via Wikipedia Let’s start here… “Without question, blogging provides an effective way to market your business, be a valuable resource and build your personal brand online. And most folks know that, generally, the more frequently you blog, the higher your traffic. But does that mean you should follow the advice of many to create [...]

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Mr. Rogers on blogging

Are you a blogger? “As bloggers, we put a lot of effort into telling our readers how to do things. We believe that if we can just give them enough informative content that they’ll subscribe to our blog and never leave. We try to become the best teacher we possibly can, instilling wisdom down into [...]

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Taking your expertise for granted

Image via Wikipedia This post from Darren Rowse has me thinking about myself and the people in my trusted network… “I recently was chatting with a new blogger and they made the comment that after 3 weeks of blogging that they’d run out of things to write about. They had written 10 posts so far [...]

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