Blogging is fundamental to an effective content marketing campaign. In my humble opinion no other tool is more effective in driving people to your thought leadership position. Why?
Trending topics in content marketing
Later today, I’ll be posting on some major changes that are happening in my business and on this site — you’ll want to be sure to check back later! In the meantime, every day I pull together the best of what I’ve read on one aspect of my focus. Mondays are all about content marketing [...]
Getting Things Done [GTD] and content marketing
http://www.youtube.com/watch?v=J-0UlkmVB0M&feature=youtu.be
I maintain that ‘how do I add content marketing to my plate and still get home for supper?’ is one of the most pressing issues in social media today. The pundits all say that this is the year for curation and content marketing but not a lot of experts are giving direction to thought leaders [...]
Tactics for Thursday; The 4 ways I use Twitter
Twitter has become increasingly important to me since the changes Google made to Google Reader on 11/1/11. Here’s how I’m currently using Twitter for maximum impact in my curation workflow…
Stop lying to yourself!
The problem isn’t writer’s block… …it’s actually writing the damn post. You don’t need ideas, open Google Reader or join #Blogchat. You’ll have enough ideas to write posts for the next year. The problem is, when you actually WRITE the post, then it’s real. Then you are dangerously close to publishing it. Which means suddenly [...]
Why most bloggers fail…
…no matter how hard they try… If you visit your favorite blogging tips and marketing tips blog today, you will come across a lot of tips, ranging from tips on writing well to tips on building an audience. The reality is that a lot of new blogs spring up every day, and the majority of [...]
How To Design Your Blog
One of my new, favorite bloggers Heidi Cohen has these thoughts on blog design for you to ponder… Writers at heart, many bloggers rush through selecting their blog design elements without much thought when they first start. But the reality is that design is core to your blog’s brand and readership. Therefore, out-of-the box blog [...]
12 experts on the key thought leadership trends for 2012
Craig Badings has put together an epic post on thought leadership trends for 2012. He starts… I asked 12 people who I consider to be leading global commentators on thought leadership as well as a couple who have produced some amazing thought leadership programs in-house over the years to comment on four critical thought leadership [...]
12 Reasons to Put Blogs at the Center of Your Content Marketing
Here’s a great post from Heidi Cohen at the Content Marketing Institute… Blogs are the optimal choice for your content marketing hub because they’re content chameleons combining the strength of social media with old-fashioned print-publishing functionality. The reality is that in today’s content-driven world, while you may view yourself as a marketer, you’re really a [...]
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What would I do…
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Evernote: The key to my productivity and Getting Things Done [GTD] workflow
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Coping With Email Overload
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How to Be a Leader in an Age of Information Overload
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I was wrong about Tumblr…
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Blogging roundup for 5/21/2012
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How To “Eat” Information
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The Docking Station Hosts FREE Event For Business Professionals to Get Started Using Social CRM
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Hot topics for 5/15/2012
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Rumors of my demise…
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