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Social web involvement around the world…

Posted on December 19, 2009 by Todd Lohenry in Social Media, Thoughts

Hmmm. Interesting… Global Map of Social Media – December 2009 –

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Think social media ROI = zero?

Posted on November 23, 2009 by Todd Lohenry in Social Media, Thoughts

Think different! “Why are we trying to measure social media like a traditional channel? Social media touches every facet of business and it should be viewed more as an extension of good business ethics. Which, if done properly, will harvest sales down the line. Co-Chairman Alex Bogusky of Crispin Porter & Bogusky puts it best [...]

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There is no ‘easy button’…

Posted on October 21, 2009 by Todd Lohenry in Social Media, Technology, Thoughts

Image by spackletoe via Flickr …for social media, but there are some good, fast, and cheap tools that are simple to use and support the social media lifestyle. Unfortunately, most companies are taking a different approach. My good friend Dana VanDen Heuvel scratches his head here… “I was in a meeting recently where I witnessed [...]

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“What the tweet is social media…

Posted on October 3, 2009 by Todd Lohenry in Social Media

…and what can it do for my business today!?” was the name of the presentation I delivered at the Kewaunee County Power Breakfast on September 29 while filling in for MarketingSavant Dana VanDen Heuvel. Bottom line? Those companies that actively engage their customer base through social media stand to reap a rich harvest in terms [...]

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I had a great time…

Posted on September 27, 2009 by Todd Lohenry in Social Media, Technology

This entry is part 2 of 13 in the series Top 10 Tactics and Tools

…at the Green Bay Net social media copnvention [thanks Elliot and Gina!] and thanks to my ‘board of advisors’, I revised the ‘tactics and tools’ mindmap and I had a great time with the folks who sat in on the preso. The content was well received so I’m planning on making an ongoing blog series [...]

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Are you still struggling…

Posted on September 2, 2009 by Todd Lohenry in Just in case, Social Media

…to understand social media? This video can help! Using social media techniques, I was able to increase the traffic to elevate my site by over 17 million in the Alexa rankings in just three months. If that sounds interesting but you don’t really understand why, give me a call — I’ll be happy to net [...]

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