The smart money is backing social media… Money spent on social media-related advertising is already expected to grow significantly this year, and now we also know that the medium is considered the top priority in the digital space according to a survey of senior marketers. The research, published today in eMarketer, shows that 45.4% of [...]

A Turnaround for the Industry
Image via Wikipedia The trends that were remaking the industry before 2008 appear to be picking up where they left off. That means this year is likely to bring rapid growth for spending on ads in new media, resumed growth for spending on television advertising and struggles for print media, particularly newspapers. According to data [...]

49% of Small Business Owners use a Smartphone
“Over the past few years, it seems that a few mobile devices — laptops, Bluetooth headsets, and increasingly, smartphones — have become ubiquitous among business people. The days of the pager are gone. Small business owners seem to be outpacing the rest of America in smartphone adoption, according to a recent survey of nearly 10,000 [...]

