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Twitter for content management and marketing
I summarize the top Twitter news every Thursday at this time…
Google trends for 2/1/2012
http://www.youtube.com/watch?v=MiYSklcTk6w”
Google, Gmail, Google Reader, and now Google+ are all a vital part of a content management and marketing for thought leadership system. I use Gmail and Google Reader for content management and Google+ for content marketing. Gmail, and it’s business version Google Apps for Business, are critical for managing what I call ‘just in time’ [...]
Google Reader tips and tricks for content management
http://youtu.be/BM2ve8c4fR0
My readers know well my passion for Google Reader and the power it brings to content management. Last week I cracked the code on autoposting to Twitter with the help of ifft.com and I’ve prepped a Google Reader tips and tricks video that I’ll share with you later in the post. First, though, here’s something [...]
How To Feed The Social Media Beast
More good thoughts from Heidi Cohen… Social media is like a hungry teenage boy. As any parent will tell you, when it comes to food, they’re never satisfied. Similarly, social media has a voracious appetite requiring continual feeding in the form of content and communications in a variety of formats. What’s a marketer to do [...]
Stop lying to yourself!
The problem isn’t writer’s block… …it’s actually writing the damn post. You don’t need ideas, open Google Reader or join #Blogchat. You’ll have enough ideas to write posts for the next year. The problem is, when you actually WRITE the post, then it’s real. Then you are dangerously close to publishing it. Which means suddenly [...]
Content Curation and Adding Value
mjfern? If you blog, you will have critics. Recently someone took me to task for this post on this blog… Go to the source if you’d like the rest of his perspective. Comment, call or ‘connect’ so we can talk about how this applies to you and your organization… via A Marketer’s Guide to Content [...]
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