2/3/2012
11 Ways to Use Content to Build Online Authority
HubSpot has some great thoughts on building online authority that I’d like to share with you… When someone talks about achieving online authority, what do they mean? And why are so many marketers and business owners fighting to be the online authority in their industry? Being an online authority essentially means you’re not only a [...]
Content Curation and Adding Value
mjfern? If you blog, you will have critics. Recently someone took me to task for this post on this blog… Go to the source if you’d like the rest of his perspective. Comment, call or ‘connect’ so we can talk about how this applies to you and your organization… via A Marketer’s Guide to Content [...]
A Marketer’s Guide to Content Curation
Image via CrunchBase Kipp Bodnar of HubSpot shares his thoughts on curation as a marketing strategy… There is an elephant in the online marketing “room,” and the elephant’s name is Curation. Curation is the most important part of online marketing that no one is talking about. With the rise of inbound marketing, content has become [...]
Every Day is Someone’s First Day
Chris Brogan shares some good thoughts about user experience… I took my first ever yoga class the other day, thanks in part to having a yoga instructor girlfriend. It was at a really nice studio in northern Massachusetts called Roots to Wings. My instructor, Beth, was very aware that I was new. She was very [...]
How can I help?
I had one of those incredible first meetings this morning — freelancers, salespeople, you know the one — the meeting when you know that your product offering is EXACTLY what is missing from the prospective client’s life. As a follow up, she asked me to summarize for her why I felt so strongly that I [...]
Tools vs insight
Seth Godin is brilliant. Here’s proof… How is your vocabulary? It’s a vital tool, certainly. Do you know these words? a, after, and, as, die, eternal, first, gets, gun, have, in, is, job, life, me, mouth, my, pushing, saying, step, that, the, to, Tyler, waiter, you. How about these? a, am, and, anywhere, are, be, [...]
4 Essential Facebook Page Apps to Improve Communication With Fans
“The number of Facebook applications can seem a little overwhelming at times. While Facebook doesn’t share an exact number, an independent website called AppData monitors trends for over 100,000 Facebook applications, which is a lot to sift through. As a business, trying to determine which of those apps can help your organization can be daunting. [...]
4 Reasons Why You Should Be Blogging About Your Business
Blogging is still a fairly recent development for marketing, and small and medium sized businesses are the ones who will benefit greatly by incorporating blogs into their online marketing strategy. The power of blogging and the audiences it reaches cannot be denied – this is a cutting edge way to market your company, and by [...]
Will Blogging Work for Your HVAC Business? Any business?
Here’s a great post from contractingbusiness.com that has good insight for many solopreneurs and small business owners… The fact is, blogging for business does take effort on a daily basis. And benefits may not be apparent for as long as six months. Yes, blogging is just a tool, but here are some facts about blogs [...]
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Tools for Tuesday; Evernote [updated] -
Getting Things Done [GTD] and content marketing -
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Top Eight Reasons B2B Marketers Use Content Curation
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How Higher Education Uses Social Media -
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Thoughts for a Monday morning…
- Android versus iPhone; « Independent Brains: [...] iPhone or Android? (e1evation.com) [...]...
- Blogging and its role in content marketing: [...] Marketing could be supplanting the tradition...
- Content marketing and Search Engine Optimization [SEO] trends in … | DC Tech Wholesale: [...] the original article here: Content marketing...
- Content marketing and Search Engine Optimization [SEO] trends in … | รับทำ SEO: [...] here to read the rest: Content marketing and...
- Google trends for 2/1/2012: [...] the past week:[View the story "Trending...
