Jay Baer recently posted this and I found it interesting because I think it addresses a fundamental concern that most of my clients have about content marketing… In just 10 years we’ve moved from laggards pondering whether they even wanted a website, to a circumstance where “content marketing” and “corporate storytelling” are garnering serious budgetary [...]
The 6 Stages of Exposing Yourself with Content Marketing
Posted on December 10, 2011 by Todd Lohenry in Content Marketing, Social Media, Tools
Social media strategy in 7 steps
Posted on July 31, 2011 by Todd Lohenry in Social Media, Thoughts, Tools
Interesting thoughts from Jay Baer’s “Convince & Convert” blog… Here are some additional ideas… “Before you begin, commit to worrying about social media tools last, not first. Why? Because tools will change. They always do. There was a time when Netscape seemed invincible. Yahoo, too. Myspace also. If you fall in love with tools, you’ll [...]
9 Surprising New Facts About Social Media in America
Posted on May 27, 2011 by Todd Lohenry in Just in case, Social Media
Jay Baer says… Social media is growing up fast. No longer a niche plaything of the digerati, social media is firmly entrenched as a societal game changer of historical importance. For many, social media and social networking are so ubiquitous and pervasive that we presume we have it figured out, that we have a finger [...]
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What would I do…
April 17, 2012
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Evernote: The key to my productivity and Getting Things Done [GTD] workflow
February 24, 2012
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Coping With Email Overload
May 2, 2012
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How to Be a Leader in an Age of Information Overload
April 4, 2012
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I was wrong about Tumblr…
April 20, 2012
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3 hours of content management
May 23, 2012
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I’m speaking today on the benefits of “Social CRM”…
May 23, 2012
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Facebook roundup for 5/22/2012
May 22, 2012
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Blogging roundup for 5/21/2012
May 21, 2012
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How To “Eat” Information
May 17, 2012
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