Tag Archives: Marketing and Advertising

Flowchart: How to Develop a Social Media Strategy

I find a lot of helpful infographics. Here’s another one… Go to the source if you need a bigger version: Flowchart: How to Develop a Social Media Strategy

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How To Leverage Yourself As An Expert By Using Social Media

Want the world to know you’re an expert? What better way than to leverage social media effectively?

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Selling Through Social Media To Close More Leads

Can you use social media to sell B2B? Consider this…

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Social media and your communication strategy

Struggling with social media and how it fits into your communications strategy? Perhaps this will help…

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Trending topics in Facebook and social media for this week

Love it? Hate it? Facebook must be part of a complete social media tool kit. I originally started using Facebook five or six years ago to start keeping tabs on my high school boys — now I teach Facebook for Business as part of my social media certification class. I have to admit that while [...]

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Google Reader tips and tricks for content management

http://youtu.be/BM2ve8c4fR0

My readers know well my passion for Google Reader and the power it brings to content management. Last week I cracked the code on autoposting to Twitter with the help of ifft.com and I’ve prepped a Google Reader tips and tricks video that I’ll share with you later in the post. First, though, here’s something [...]

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Tools for content management; Quotelove

On Tuesday, I usually focus on tools for content management and marketing for thought leadership. I had just prepared a post on Google Reader tips and tricks when my good friends at Zemanta shared a little tool from their labs they call Quotelove. Quotelove is a nifty tool for curation that allows me to highlight [...]

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Content Management and Content Marketing for Thought Leadership

http://youtu.be/nVUzEfRPcJk

Two years ago, I wrote an epic post called ‘From Thinker to Thought Leader in one easy workflow’. The original title was ‘By Jove, I think I’ve got it‘ [shows how little I knew about writing effective post titles, eh?]. Well, it took me a couple of years, but I’ve finally found it. It? That elusive personal niche that everyone keeps talking about. I call it ‘content management and marketing for thought leadership‘ and it is my passion and my purpose in life.

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IBM Lotus Web Content Management

Trending topics in content marketing

Later today, I’ll be posting on some major changes that are happening in my business and on this site — you’ll want to be sure to check back later! In the meantime, every day I pull together the best of what I’ve read on one aspect of my focus. Mondays are all about content marketing [...]

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The small business social media cheat sheet

I’m a visual guy and as you can tell from reading this blog I love infographics and I curate them quite a bit. This one is better than most. Take a hard look and ponder the data and what it means to you and your organization… The small business social media cheat sheet [infographic] – [...]

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