
Posted on February 6, 2012 by Todd Lohenry in Content Management, Content Marketing, Thought Leadership
This morning I had to travel 225 miles from Warrenville, IL to Algoma, WI at 5 in the morning. Needless to say it cut into my blogging time. I thought I’d use it as an opportunity to test SoundCloud for audio blogging. This was dictated to SoundCloud on my Google Nexus S while driving in [...]

Posted on December 21, 2011 by Todd Lohenry in Blogging
Blogging is a good start, but if you want to really rank high, you have to go to the next level… Getting on the first page of Google is a daunting challenge for bloggers and webmasters. Google is a search engine behemoth that controls nearly 70 percent of all internet searches and ranking on its [...]

Posted on December 13, 2011 by Todd Lohenry in Content Marketing, Curation
One of my clients, Gemma Stone, asked me about curation and duplicate content yesterday. As frequently happens, I found the answer to her question in my travels around the ‘Interverse’ this morning… The most common question I get about content curation is, “Isn’t that duplicate content?” (in the eyes of the search engines) There are [...]

Posted on July 27, 2011 by Todd Lohenry in Blogging, Featured, Social Media
Image via CrunchBase I frequently post on the power of blog enabled websites. This is one of those times… “A blog does two important things in terms of the search engines: 1. Adds naturally occurring, keyword-rich pages. 2. Increases the potential for incoming links from high-quality websites. This article will reveal the why and how [...]

Posted on July 26, 2011 by Todd Lohenry in Tools
Things we’ve been tracking in the past 24 hours… Reality Check: Google Plus Is No Facebook Or Twitter Killer (But It Might Hurt WordPress And Tumblr) July 26, 2011 – Are you serious? The Ten Songs The Rolling Stones Wrote About Social Media July 25, 2011 Fabio vs Isaiah Old Spice Duel July 26, 2011 [...]
Posted on July 26, 2011 by Todd Lohenry in Content Marketing, Social Media, Trends
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via marketaire.com “With the Google+ team still working hard on their brand pages for businesses, and Google+’s user base continuing to expand, businesses should begin to develop their Google+ strategy now to take advantage. Google has requested that brands refrain from setting up a business profile, and over the past week we saw those same [...]

Posted on July 15, 2011 by Todd Lohenry in Technology
Image via CrunchBase One of the main benefits of adding a blog to your website is the lift it gives your site — blogging rocks at generating traffic! Why? Because frequent posting feeds search engines which measure value of a site in part by how frequently it’s updated. Each post you create can also be [...]

Posted on July 5, 2011 by Todd Lohenry in Technology, Tools
Here’s another move schools and 501(c)3s should make to get off Microsoft Exchange and its expensive licensing… “Google has launched a new version of Google Apps (formerly Google Apps for Your Domain), and it adds Google Docs & Spreadsheets and a pay service. There are now two editions of Goofle Apps: the free Standard Edition [...]

Posted on June 5, 2011 by Todd Lohenry in Technology
Image via CrunchBase Let me count the ways… “When technologists of the future look back in time, they’ll remember 2009 as the year Google got serious about an internet operating system, speeding up the web, and indexing EVERYTHING in sight. Take a look at the year 2009 in Google.” Source: This Year in Google: The [...]

Posted on May 27, 2011 by Todd Lohenry in Technology
The folks at Lifehacker took a poll on the top calendaring applications. Here are the results… “Nothing’s more important to your productivity arsenal than a solid scheduling tool, and considering so much of what we do happens at the computer, a good calendar application is just the thing to bring order to your agenda. On [...]