Tag Archives | Small Business

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The small business social media cheat sheet

I’m a visual guy and as you can tell from reading this blog I love infographics and I curate them quite a bit. This one is better than most. Take a hard look and ponder the data and what it means to you and your organization… The small business social media cheat sheet [infographic] – [...]

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32% of Businesses Cite ‘Lack of Time’ as Biggest Social Media Challenge

Have you heard it said that we tend to agree with experts who agree with us? Well? I really agree with these guys… Red Rocket Media, a specialist content marketing agency, surveyed marketing professionals across a wide range of sectors and found that 32% of businesses cited ‘lack the time’ as their biggest social media [...]

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How to introduce social media to your business

Danny Brown has some helpful information this morning on how to introduce social media to your business… “Fact – too many businesses still need to wake up and realize that social media is not “one of these Internet fads” that will disappear. Fact – because of this mindset, too many businesses are potentially missing out [...]

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4 Reasons Why You Should Be Blogging About Your Business

Blogging is still a fairly recent development for marketing, and small and medium sized businesses are the ones who will benefit greatly by incorporating blogs into their online marketing strategy. The power of blogging and the audiences it reaches cannot be denied – this is a cutting edge way to market your company, and by [...]

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Social Media is a Waste of Time

If you are like most small businesses, you and your team are stretched thin. If you even have a team. All day long you are servicing customers, delivering products, managing finances and doing whatever it takes to keep your business up and running. The last thing you need is to waste time. But for many [...]

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Will Blogging Work for Your HVAC Business? Any business?

Here’s a great post from contractingbusiness.com that has good insight for many solopreneurs and small business owners… The fact is, blogging for business does take effort on a daily basis. And benefits may not be apparent for as long as six months. Yes, blogging is just a tool, but here are some facts about blogs [...]

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Why It’s Okay to Be Small

…There are some definite advantages that solo professionals (a.k.a. freelancers) can offer their clients that traditional companies usually cannot. Here are seven of those advantages: Quick decision-making. A freelancer is able to make decisions very quickly. In fact, he or she is the decision-maker. In contrast, large corporations may have multiple layers of approval that [...]

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Tools I use; 31 days to build a better blog

During the course of September, I’m working through Darren Rowse‘s ebook “31 days to build a better blog”. First assignment? Create an ‘elevator pitch‘. Here’s what I have so far… Short version? “e1evation.com is about educating, equipping and empowering” Long version? e1evation.com is about marketing, sales and technology for small business owners, non-profits and academic institutions. [...]

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Web Marketing and Business Lead Generation

New entrepreneurs often agonize about how to attract that first client. In a post this week on Entrepreneur .com in the Business Operations section, the question arose about how best to make that all-important first sale. Among other suggestions, author Pattie Simone stated that success depended upon “building a community and pursuing a number of [...]

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