Tag Archives | Thoughts

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Waving goodbye to 2009

By + on December 22, 2009 in Technology, Thoughts
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Blogging and thought leadership

By + on December 20, 2009 in Blogging, Social Media, Technology, Thoughts

…I ‘re-discovered’ this presentation this morning from Dana VanDen Heuvel of MarketingSavant.com — it may be the best presentation ever on the relationship between thought leadership, blogging and social media… Blogging For Thought Leadership View more documents from Social Media Bootcamp.

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Social web involvement around the world…

By + on December 19, 2009 in Social Media, Thoughts

Hmmm. Interesting… Global Map of Social Media – December 2009 –

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define:brand

By + on December 13, 2009 in Facebook, Social Media, Thoughts

I got this from Seth Godin who got it from the Google dictionary… “A brand is the set of expectations, memories, stories and relationships that, taken together, account for a consumer’s decision to choose one product or service over another. If the consumer (whether it’s a business, a buyer, a voter or a donor) doesn’t [...]

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Strategy vs. tactics in social media…

By + on December 12, 2009 in Social Media, Technology

Seth Godin on strategy vs. tactics… New media creates a blizzard of tactical opportunities for marketers, and many of them cost nothing but time, which means you don’t need as much approval and support to launch them. As a result, marketers are like kids at Rita‘s candy shoppe, gazing at all the pretty opportunities. Most [...]

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Think social media ROI = zero?

By + on November 23, 2009 in Social Media, Thoughts

Think different! “Why are we trying to measure social media like a traditional channel? Social media touches every facet of business and it should be viewed more as an extension of good business ethics. Which, if done properly, will harvest sales down the line. Co-Chairman Alex Bogusky of Crispin Porter & Bogusky puts it best [...]

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Google unveils their new operating system

By + on November 20, 2009 in Technology, Thoughts

Will it be a Microsoft killer? You betcha! It has the power to change the face of computing for the next generation…

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There is no ‘easy button’…

By + on October 21, 2009 in Social Media, Technology, Thoughts

Image by spackletoe via Flickr …for social media, but there are some good, fast, and cheap tools that are simple to use and support the social media lifestyle. Unfortunately, most companies are taking a different approach. My good friend Dana VanDen Heuvel scratches his head here… “I was in a meeting recently where I witnessed [...]

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